Introduction

The Brighton Pier Group LTD (formerly The Brighton Pier Group PLC) (the 'Group') owns and trades Brighton Palace Pier, seven indoor mini-golf sites and the Lightwater Valley Family Adventure Park in North Yorkshire.

The Group was created following the decision of the Directors and the subsequent approval of a majority of Shareholders at a general meeting held on 16 April 2025. The decision at this meeting was that it was in the best interests of the Company and its Shareholders to cancel the admission of the Ordinary Shares to trading on AIM. Last dealing took place on 1 May 2025 with the cancellation taking place on 2 May 2025. Re-registration of The Brighton Pier Group as a private company completed on 12 May 2025.

The Group operates as three separate divisions under the leadership of Anne Ackord, the Group's Chief Executive Officer.

Brighton Palace Pier welcomes some four million visitors per year and offers a wide range of attractions including two arcades (with over 300 machines) and nineteen funfair rides, together with a variety of on-site hospitality and catering facilities. The attractions, product offering and layout of the Pier are focused on creating a family-friendly atmosphere that aims to draw a wide demographic of visitors. Revenue is generated from the pay-as-you-go purchase of products from the fairground rides, arcades, hospitality facilities and retail catering kiosks.

The Golf division (which trades as Paradise Island Adventure Golf) operates seven indoor mini-golf sites at high footfall retail and leisure centres. The business capitalises on the increasing convergence between retail and leisure, offering an accessible and traditional activity for the whole family. The sites are located in various towns and cities across the UK, each one offering two unique 18 hole mini-golf courses.

Lightwater Valley Attractions Limited owns and operates the Lightwater Valley Family Adventure Park, a leading North Yorkshire attraction, which is focused on family days out and set in 175 acres of landscaped parkland. The Park offers a variety of attractions including rides, amusements, crazy golf, entertainment shows and children's outdoor and indoor play, alongside numerous food, drink and retail outlets. Popular seasonal events such as at Halloween (Frightwater Valley) are also organised by the Park.

Following cancellation, shareholders who wish to acquire or dispose of Ordinary Shares in the Company can now do so through JP Jenkins at:

https://jpjenkins.com/company/brighton-pier-group-plc/

Main Country of Operation: UK
TIDM: PIER.JPJ
Year end: 31 December.
Company No: 08687172, incorporated in England and Wales
Registered Office: The Brighton Pier Group Ltd, Brighton Palace Pier, Madeira Drive, Brighton BN2 1TW

Details of any restrictions on the transfer of securities:

There are no restrictions on the transfer of the Ordinary Shares.

The Takeover Code

The Code is issued and administered by the Panel. The Code currently applies to the Company and, accordingly, Shareholders are entitled to the protections afforded by the Code. Shareholders should note that after the expiry of 2 years from the date of cancellation to the admission of the Ordinary Shares to trading on AIM, they will no longer receive the protections afforded by the Takeover Code in the event that there is a subsequent offer to acquire their Ordinary Shares.